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ecommerce_website

Feb 7, 2010

225

1

Palak Jain

Market your Ecommerce website

Businesses whether brick or mortar or online needs appropriate marketing strategies. Advertisement of a business can be done through various means but in the present world the most effective and prominent marketing tool is having an Ecommerce site. Various web designing companies offer competent website designing services. Once your website is created, the foremost step to be taken is to promote it. Until and unless you do not market your site, customers will not know about you.   Following are the marketing strategies that you can employ in order to promote your site efficiently    List yourself with various search engines :-  This is the most important and the primary step that has to be taken after the display of the website on the Internet. Search Engines like Yahoo, MSN, DMOZ, etc.   Add Product Feeds :-  This is a must for all websites. It should be ensured that your...

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payment-gateway

Feb 5, 2010

408

3

Palak Jain

Choose the Right Merchant Gateway

Any business whether online or brick or mortar needs a service that takes care of the transactions with proper security. The payment gateway or the merchant gateway is an online service provider that sanctions payments for online retailers, e-businesses especially shopping carts, etc. Any ecommerce website requires a merchant gateway to conduct its business online.   What does a payment gateway do? It basically enables the easy transfer of information, related to the payments, between the bank and the payment portal. It acts as a safeguard for the transactions that are carried out between the merchant and the customer by encrypting the important details of the credit cards.   Why is it essential to choose the correct gateway? Fair and secure transactions are the key to a progressive business. If the purchase details are not kept safe by a business then the customer tends to lose his/her trust in that...

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persasdsdf

Jan 30, 2010

226

2

Palak Jain

Use PNG Images in your web design

Images are the most important part of any web design product. Majority of the population first look at the pictures and then read the content. So, it is very essential for the web developers to have clear and bright images. The quality of the images depends on the file format, they are saved in. PNG or Portable Network Graphics is a file format for images on the web. This is not a new format and is in use since a decade now. It was developed as a replacement to GIF image file format. PNG is technologically superior to traditional image formats. As the pre-existing browsers didn’t had proper support functions so all the features of PNG could not be used. IE or Microsoft explorer served as the biggest obstacle in PNG’s working as it gave poor file format support. But with the invention of the new version of IE that...

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btn_live_chat1

Jan 27, 2010

217

0

Palak Jain

Live chat operation tips and tutorial

A business creates its website in order to promote itself and reach to the masses. A well designed and equipped website is a key to a successful business. Many features have been developed in order to make the business more accessible to the clients. Shopping cart, Comment box, Suggestion box, Enquiry form are some of the features that help connect the clients to the business. The most recent development is the Live Chat Option on the website.   Direct or Live chat with the clients can help your business to grow swiftly. It is provided for client’s convenience and is used for pre-sales enquiries as well as for customer support. This enables the clients to clear their doubts and also complain about the products. It is a faster means of getting response from the clients and the clients can receive solutions at the earliest. But there are various pitfalls associated...

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Create an organic web design

Jan 22, 2010

282

0

Palak Jain

Create an organic web design

What comes to your mind when you hear the term ‘Organic’? In most of the minds picture of trees and plants is created. Organic is something that we obtain from the living organisms be it fruits, manure, compost, etc. Organic designs are a part of almost all art forms: painting, building architecture, etc. The most recent use of organic design is in the field of web.   Web designing has emerged as the most dynamic field and is known to frequently incorporate new forms. Various companies and professional web designers have started using a natural approach in the making of their logos and websites. In the era when everywhere green revolution is promoted even the web field is including it in its graphics and layouts. The technological shine that has ruled the web designing is now overshadowed by the new organic web design concept. Not everyone knows that what organic...

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web-design

Jan 18, 2010

301

0

Palak Jain

Expandable Website Design

  Earlier there were only limited types of screens so the websites were displayed without any hassles. Now with the time charting further and technology becoming highly advanced, more and more designer and high resolution screens are being used. Most of the web sites are created only for one type of resolution but different people use different resolutions. The need of the hour demands that a website that is under construction should be such that it should work in all resolutions. Visitors having higher resolutions have to scroll less and thus can see more content within one page. We provide you with steps to create a web page or site that will fit in all screens.   Steps to design a website that will operate in all kinds of resolution               Step 1:   The Lowest Screen Resolution should be decided upon The first thing you have...

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internet_marketing_words-300x127

Jan 16, 2010

224

0

Palak Jain

Internet Marketing as an effective tool to combat Recession

    In times of recession, it is not an easy task to maintain stability in a business. Many businesses whether big or small, were affected by the dire blow of recession. The companies that were hit by it are looking out for ways to cut down its cost in every possible means. What according to you is important for a business to flourish? The answer to it is right kind of marketing strategies. Internet Gurus claim that a right kind of strategy blended with expertise and experience can give business real time recognition, which can otherwise be a gruelling task with doubtful results. Internet marketing is the most safest and economical way of promoting a business.   How Internet Marketing works? There are different tools of Internet Marketing, which if used aptly can do wonders for your business.   Internet Marketing can be done by:  1 ) Email Marketing...

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Role of B2B Portals in business promotion

Jan 13, 2010

419

2

Palak Jain

Role of B2B Portals in business promotion

With the advancing of technology, the current age is gradually turning out to be an age governed and highly influenced by Internet. Businesses whether small or big, are promoting themselves through the Internet. Multitudes of B2B portals have come up that are enabling online businesses to mount up new heights.   How a B2B portal works? Any company wishing to promote itself online can register itself with one of more B2B portals by acquiring its paid membership. After registration, a website containing all the relevant details about the company like their nature of work, products or services they provide, contact details is uploaded on the portal. All the existing members can contact each other and conduct trade among them smoothly. This enables a business to expand at a faster rate.     They provide a platform to interact:  They serve as a common platform where different businesses from all over...

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