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15 Eye-Opening Mobile App Stats To Guide You In App Development

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Email Marketing

Feb 12, 2019

409

0

Anurag Gupta

15 Email Marketing Stats For Shaping Your Strategy In 2019

Fighting the odds of the ever-popular Facebook, the professional charmer LinkedIn, and the instant attention-grabber SMS, email marketing has managed to make its way to the top as one of the most powerful & effective channels to reach out to the customers. Today, the astute marketers and marketing influencers across the world believe that the content delivered to the inboxes of the audience can entice their appetite for content and attract their eye for prominent discounts while keeping them engaged with the brand. Majority of the top brands are investing their money with email marketing agencies to ensure their email marketing strategy is on point. If you are also planning to shape or reshape your email marketing strategy for 2019, here are 15 email marketing statistics that will get you going.   1.   73% Millennials Choose Email As Preferred Mode Of Contact With Brands In a world of direct messages,...

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web-hosting

Feb 6, 2019

549

0

Anurag Gupta

How To Resolve Issues With Web Host Before Making A Permanent Shift

With web hosting companies guaranteeing 99.9% network uptime, instant activations, unlimited bandwidth, constant backup, etc., businesses are spoilt with choices when it comes to selecting a host for their website. Whether one wants Linux hosting, Reseller hosting, Email hosting, Ecommerce hosting, or Windows hosting, there are many companies offering all types of website hosting services at the most effective prices. As easy as finding a web hosting company is in today’s world, staying put with the same company for a long time is a challenge. And one of the main factors that determine how long businesses keep their website hosting with a particular company is their customer support. In case of any glitch like slow loading speed, website downtime, zero scalability, inefficient security, etc., it is important that a business can report the problem and get instant support from a knowledgeable technical person. If a business is unable to get...

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Content Marketing-2

Feb 4, 2019

608

1

Anurag Gupta

5 Content Marketing Ideas To Succeed In 2019

With content marketing becoming marketing itself, the core focus of brands has shifted from other tactics to delivering content that attracts, engages, entertains, and ranks high on search engine result pages. This is the tool which paves way for a two-way conversation with the audience and ensures that the reader takes information while also leaving something behind for the marketers to cherish. The data generated by the audience behavior through content marketing can be aptly used for optimizing and boosting the conversion rates, and in turn, the overall sales of the brand. If you are also planning to invest more resources on content marketing this year to gain its countless profits, here are some content marketing ideas that you can share with your creative or web content developers to succeed in 2019.   Consistency Is the Key The core content marketing idea that can help you stand out in the...

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backlinks

Jan 31, 2019

698

0

Anurag Gupta

7 Tricks To Get Backlinks Without Creating New Content

Backlinks have and will always be one of the key factors determining the ranking of a page on search engines. The search engine giant, Google, considers the number of domains, linking to a certain page, the biggest factor in ranking that particular page. Usually, link building is considered synonymous with posting new, high-quality content on different channels that is worthy of getting linked. And this might be pretty time consuming for those that need a lot of backlinks in a short time to boost their SEO ranking. That’s when this guide would come to assistance. This write-up talks about some simple tricks that can help you get backlinks quickly without creating new content. So, without further ado, let’s have a read:   Links From Associate & Partner Companies One of the easiest ways to get backlinks for your site is to get them from the associate or partner companies with...

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blog-banner(1)

Jan 29, 2019

624

0

Anurag Gupta

How To Avoid SEO Disasters When Migrating Your Website

As the name suggests, website migration is simply the moving of a website from one particular domain to a new one or from HTTP to HTTPS. It could even root deep down to migration of the CMS platform, servers, subdomains, etc. While usually, businesses migrate their websites during rebranding, there are many cases where website migration had to be done to simply upgrade or eliminate any technical obstacle. Moving international sites, changing mobile set-up, upgrading platforms, performing a content overhaul, changing site hierarchy, or changing the way a website looks and feels are some other types of website migration that can be commonly seen in the World Wide Web. Depending on the type of migration, it could either be a ‘site move with URL change’ or a ‘site move without URL change’.   Common Reasons That Cause SEO Disasters Although website migration is a positive step towards upgrading the online...

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Content Marketing

Jan 28, 2019

577

1

Anurag Gupta

How Your Content Marketing Strategy Influences SEO In 2019

Search engine optimization and content marketing are two faces of the same coin; both are incomplete without each other. As no SEO strategy is complete without the creation of quality content, similarly, every content marketing strategy impacts the site’s search engine optimization strategy.  Whether we talk about keyword inclusion in content, backlinks to high-ranking sites, or even micro-content on social media channels, today, content marketing strategy has become a strong influencing factor in the overall SEO of any brand online. All in all, a strong-knit the content marketing strategy backed by the best content management system have a strong effect on your SEO. Let’s have an in-depth reading of the influence of content marketing strategy on SEO.   Unique Content For Each Distribution Channels One of the top content marketing strategies for content marketers in 2019 would be to create unique content for each of the distribution channels. Whether it...

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banner(1)

Jan 26, 2019

466

0

Anurag Gupta

Factors To Consider When Choosing A Development Company For Your E-Commerce Store

With the online marketplace offering a lucrative opportunity to the sellers worldwide, the number of e-commerce stores has also skyrocketed. Many businesses have moved from their brick and mortar store to a more functional and tech-oriented e-commerce store. However, the advancement in technology has increased the expectations of the e-buyers from the e-commerce store as well. Today, more than 43% e-buyers expect an e-commerce store to offer a personalized experience and many others want a more functional store for sorting, filtering, and buying. With so many expectations on the shoulders, it is important for the e-commerce store owners to hire the best development company that can create a fully-functional store that has an edge in technology and can help them meet and exceed the expectations of the online buyers. So, before hiring a development company for making your e-commerce store, here are the factors you should certainly consider.   Company’s...

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footer(2)

Jan 25, 2019

691

2

Anurag Gupta

Understanding The Importance Of Whitespace In Web Design

Whitespace, often referred to as negative space or unused pixels in a web design, is not just the space on the web page that is left empty, unmarked, or blank. It is that place where most of the action takes place. In fact, it is the whitespace on your web design that navigates and compels the visitors to take the actions you want them to.   In simpler words, whitespace is that empty space between the text graphics, buttons, margins, images, gutters, and other elements of the page that soothes the tired, restless eyes. And contrary to its name and beliefs, whitespace need not necessarily be white. It can be any color that syncs with your brand image and creates an empty space devoid of any elemental filling.   It has taken years for web designers to truly accept and acknowledge whitespace as something much more powerful than simple ‘empty...

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