Digital Marketing | Ankit Gupta | Last Updated: 2019-06-26
Considering the heights that businesses are achieving with the power of digital revolution, having a digital presence has become imperative for any business to grow and succeed. More than half of the worlds population and an even higher percentage of buyers are today on the internet. Having a mere website wouldn't do the job here. To grasp their fancy and convert them into a paying customer, businesses need effective techniques to promote and advertise their products among the targeted buyers. This is where Google AdWords, social media marketing, and search engine optimization come into play. These are the three most important tools for businesses to succeed in the vast world of web. Read on to know about these three tools and get empowered with the same.
Google AdWords or PPC campaigns are becoming the most effective means for businesses to reach out to a completely new set of audience and that too the ones that have been looking for their offerings. The businesses need to perform an in-depth keyword research and bid on the keywords they feel can drive conversions. These could be search ads, display ads, shopping ads, video ads, etc. Understanding of your business goals, budget management, conversion reports, are some of the crucial things to consider while hiring a PPC management company.
Benefits Of Google AdWords For Your Business
The latest stats on Social Media Today reveal that 93% of the businesses find new customers by posting new videos on social media. And this stat is not all. Facebook, Instagram, LinkedIn, Twitter, Pinterest, YouTube, etc., are some of the top social media platforms where brands can advertise and promote their products/services through videos, blogs, infographics, images, etc. to engage and interact with more buyers.
Benefits Of Social Media Marketing For Your Business
The backbone of any digital marketing strategy, search engine optimization allows your website to organically rank higher on search engines like Google, Yahoo, Bing, etc., and yield organic traffic. By adding keywords, tags, etc., SEO ensures that search engine bots are able to easily crawl through your website and index it for higher ranking. And the higher your business website ranks on search engines, the more traffic you will receive.
Benefits Of Search Engine Optimization For Your Business
Google AdWords, Social Media Marketing, and Search Engine Optimization, these are the three most effective techniques of getting more reach on digital mediums. A website is as good as the brand and promoting it to the world on various digital platforms has become imperative for a wider reach. So, if you are also starting a business online, ensure that you have set up teams to monitor these techniques for getting more leads and buyers in a short time.
2 thoughts on "Google AdWords, Social Media Marketing and SEO: 3 Tools To Succeed In Business"
15 July, 2019 at 11:54 am
Thanks for sharing, I appreciate your hard work. Keep posting new updates with us. This is really a wonderful post.
09 July, 2019 at 7:56 am
Great Post & thanks for sharing information. Social Media & SEO for business growth. Keep writing in this way & spread more knowledge. Really appreciate your work.
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