The internet revolution has give rise to a spate of websites catering to the needs of knowledge, business, and entertainment sectors, and so on. In such a case, it is essential to have a distinct identity and that is where Search Engine Optimization comes in. Search Engine Optimization is the technique that puts a spotlight on websites existing in the vast realm of the World Wide Web. But promoting a website having full of flash elements in such way can be challenging at times and certain guidelines that must be followed for this including:
- Using Flash Smartly - Flash content makes a great impression on the viewer but adds to the loading time of the webpage. Heavy images also increase this time so it is recommended that image tags are used and these can be filled with relevant keywords for promotion.
- Keeping It Simple - Even if the website has flash elements, the emphasis should be on keeping it simple and clean. The flashing images and animations should be easy on the eye so that the viewer stays on the website.
- Enhancing Keyword Density And Relevance - Have a proper density of keywords in the written text and the associated tags to attract more traffic to the website. If this is done properly then there is no stopping the website from being SEO friendly i.e. ranked higher in the search results.
- Keeping It Light - Do not use scripted applications, languages like Java as they increase the loading time and irritates the users as some of the applications may not be installed on their PC. Do not give the viewers a chance to leave the website due to this.
- The Power Of Indexing - Indexing is another technique that improves navigation and layout of the websites. Such websites are very SEO friendly and preferred by users as they know get to how to effectively browse through the pages. Ideally the indexed contents should be aligned to the left for better access.
- Knowing The Server - Last but not the least; it is essential to know on which server, the content will be posted. If the content on websites is restricted due to the servers not working at all times then it is useless to post the content in the first place. With the growing number of websites on the internet it is becoming more crucial to evolve the SEO web designing techniques by all means- whether it by improving indexing, tag content or keyword usage. By following these guidelines it becomes much easier to design a full flash website that is friendly for the users and in terms of search engine optimization.