Business & Marketing | Admin | Updated: 2014-09-08
In todays world, its pointless underestimating the power of the internet. Its presence for some can work wonders, while it can drag others in trouble. It is a time where everything is internet driven as it has the power to influence millions and sway the rest. Apart from herds of its users, customers are the ones who make the best use of this tool which is readily available to them. Just as a satisfied customer shares his experience with others likewise an angry customer potentially uses this tool to spread his dissatisfaction to every corner of the world. In such a dicey scenario, it becomes very important for the business owners to deal aptly with clients issues. As even a single complaint posted over the internet or any social networking platform can tarnish your brand image. A customer complaint highlights internal loopholes in the business which probably you will never be willing to disclose in public. To avoid any kind of menace related to customer complaints, it is very essential to offer them with a quick response.
It's always better to keep a record of customer feedback and complaints, both positive and negative. Customer complaints at times are good for business as their proper resolution leads to the emergence of loyal clients or even brand advocates.
Analyze the complaints of your customers and offer them with quick response. Follow the tips mentioned below:
Follow up: once you find a proper solution, follow up with the customer and make sure he or she is satisfied with the purposed resolution.If you want your business to prosper this is the time. Don't let your customers shop from your competitors; offer them with a quick response and resolution now.
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