Web Design | Ankit Gupta | Last Updated: 2019-08-14
As you all know User Experience, UX is growing day by day. In recent few years, the digital background has meant that UX has changed enormously and you have to keep up.
User Experience today is already very different from UX a couple of years ago. A huge number of larger corporates relying more on data and analysis to guide their interaction design. The proliferation of wearable and the Internet of Things means the skills of web and UX designers at a website design company has also changed at par.
Hence, the web design companies need to take more focus on some special tactics.
UX Designers consider the WHY, WHAT & HOW of the product use:
A UX designer needs to consider the Why, What and How of product use.
The Why involves the users motivations for adopting a product, whether they relate to a task they wish to perform with it or to values and views which users associate with the ownership and use of the product.The WHAT speaks the things people can do with a product its usefulness.
Finally, the HOW shares the design of functionality in an available and aesthetically pleasing way.
However, the UX designers at a web design company need to start with the WHY before determining the WHAT. Then later and finally comes the How to create products that users can form meaningful experiences with.
Why is UX Design User-Centered?
UX design includes the complete user journey as its a multidisciplinary field.
UX designers come from a variety of backgrounds such as visual design, programming, and psychology and interaction design. Designing for human users also means the designers work with a heightened scope regarding accessibility and accommodating. There are many potential users with physical limitations, such as reading small text. To meet their requirements it is obvious.
That's also why most UX designers work in some form of the user-centered work process and keep channeling their best-informed efforts until they address all of the relevant issues and user needs optimally.
Here are some key ways to make more of your UX design services in 2019.
1. Informal design
Informal design is a concept which takes into account both users natural approach to interaction, and developments in software technology in the form of AI. At its most basic, it can be considered a simulation of a conversational approach to form-filling something that most users will find easier and more efficient than more traditional box-ticking. Incorporating emergent AI technologies and conversation design best practice into your interface is a great way to integrate the latest technology in your product.
2. Signal interaction
With the ever-increasing size of mobile screens, many devices are getting rid of as many buttons as possible and changing to sign-based navigation. This is being mirrored in many site designs, with UX designers finding ever-more innovative ways to smooth the paths their users take.
When properly implemented, signal interaction can make app navigation intuitive and efficient, but a good knowledge of the native gestures different hardware use is important nothing frustrates like closing an app when trying to scroll through it.
3. Better Association
Many users now own a host of different devices perhaps a desktop computer at home, a smartphone for their pocket, and a tablet for when they're at home.
Finding a way to carry use from one to the other is becoming easier thanks to advances in synchronization and association think of Apple's handing-off technology, or the ability to share a Netflix account across several devices. Being able to pick up where you left off somewhere else is a major bonus for many different types of service, and can play a big part in the pathways that UX developers plan for their users. Knowing the different systems that make use of this technology can be key to making the best user experience possible.
4. Great browser experiences
Software and hardware have advanced hand in hand to make mobile and desktop browsers into small computers in their own right, and with the added functionality come many new options for UX design.
On-board processing is one of the most significant, allowing the software to inhabit devices which once would reside on servers. This not only speeds up the whole process by eradicating the back and forth of data flow between device and server but also lets a device dedicate large chunks of memory to these specific tasks.
Don't let the design of the site hinder the site's readability. The design of a site, browsing experience, and user interface should never interfere with the user's ability to consume the content on the screen. This comprises of having busy backgrounds behind content or poor color schemes that hinder the site's readability. Along with a great browsing experience, an appealing view helps get a great UX design.
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